Pretty Powerful Set: Elizabeth Scarlett X Bobbi Brown

Bobbi Brown Cosmetics is launching its eighth consecutive year of The Pretty Powerful Campaign in March 2020, to celebrate International Women’s Day. Originally launched in March 2013, the campaign was targeted at promoting confidence in women through natural beauty. This has evolved into a philanthropic project in partnership with UK charity, Smart Works.

The organisation exists to empower unemployed women to return to the workforce with confidence, providing clothes and individual coaching to help clients overcome the disadvantages that far too many women face each day. 

Elizabeth’s unmistakable luxury lifestyle brand grew from her love of painting and nature, stretching back to her childhood, translating her hand painted designs with intricate embroidery onto beautiful fabrics, designed to last. Across the UK, Elizabeth has become a cult favourite with trailblazing women, making her the perfect partner for the 2020 collaboration.

"I feel pretty powerful when I am both healthy and happy – finding balance in all I do by making space for my family, for eating well and exercising my body and creative instincts. I continue to figure out that when I’m my most relaxed, I’m my best self and can achieve anything I put my mind to.

I have an amazing community of women around me, whether that’s my mum, sisters, friends or colleagues. They help me feel confident and give me the power to take on any challenge, big or small. Talking about our goals, challenges, ambitions, and past experiences, empowers each of us to realise our greatest potential."

- ELIZABETH SCARLETT